
COMPANY
ORIGIN STORY
Coat Goat emerged from the mind of Shay Honaker, a seasoned pro with a diverse background in branding, print marketing, and residential construction management. Shay's journey in to coatings began during his tenure in residential construction management, where he frequently encountered homeowners seeking solutions to coat their garages, basements, patios, and other concrete surfaces during new home orientations.
​
Recognizing a significant gap in the market for high-quality, dependable contractors and service-based businesses equipped with streamlined systems and processes, Shay saw an opportunity to fill this need. With a keen eye for innovation and a passion for providing top-notch services, he embarked on a mission to delve into the world of concrete coatings.
​
​

OUR VISION
At Coat Goat, our vision is to lead a revolution in the concrete coatings industry, driven by a commitment to excellence, innovation, and service. We aim to consistently exceed expectations, delivering exceptional results through teamwork and a continuous pursuit of innovation. By empowering our community and embracing collaborative efforts, we strive to unlock the potential of every surface and every individual connected to our mission. Our journey is about more than just transforming floors—it's about setting new standards in the industry and making a positive impact, one project at a time.
